Sub Rosa by Sylvain Couzinet-Jacques
Sylvain Couzinet-Jacques portrays adolescence as a phase not only of superficiality and narcissism but also of inner turmoil and loneliness. At the same time, he unmasks this image as a commercial tool used by the world’s biggest fashion empires to market their products.
The pastel skies above the filmed scenes imbue the urban mise-en-scène with atmospheric light of a summer twilight.
This emotionally compelling chromatic world is complemented by a constant whir, and the overall effect is underscored by the use of slow-motion filming techniques.
The aesthetic moment, alternating between utopia and dystopia, is enhanced by a constant and charged whirring sound.